James Posts theory of global corporate citizenship Essay

James Posts theory of global corporate citizenship - Essay Example James Post rightly considers companies as stakeholders of the world. This can be estimated from the fact that the recent economic recession that has blanketed the whole world has caused a considerable damage to the business scenario. A lot of companies have downsized in order to save their expenses resulting into increased unemployment. Many people have lost their jobs in the recent years. This proves the fact that companies are stakeholders to the globe. Do you believe businesses have a moral obligation to integrate public work into their private work, or treat their private work as public work? Yes, businesses do have a moral obligation of integrating public work into the private work. As James Post rightly emphasizes, it is in the self interest of management not to be an entirely private good. Managers can enhance the life and profitability of their business by working for the achievement of societal commonwealth because this way, they will gain the consent and encouragement of th e stakeholders in the society. Where managers adopt such practices which are not directed at addressing a truly public concern, and where managers’ skills are treated as a totally private property, the business does not have many golden days and the continuity of business is threatened by social forces.

Michael Jackson Pop Icon his reign and fall Research Paper

Michael Jackson Pop Icon his reign and fall - Research Paper Example However, it is true to say that great men and women also have their twists and turns and therefore, Jackson is no exception. This paper will discuss the life of Michael Jackson, evaluating his ups and downs in his life as a pop star. The Rise and fall of Michael Jackson Michael Jackson is a man, who spent the largest part of his life in the public domain, both due to his successes and numerous controversies. The later to be pop icon was born in the year 1958, as the seventh born child in a family of 9 children. It may be important to note that, his was a family that could have been categorized as a working class, which meant that they were not too far from being considered poor. Apparently, it may never have occurred to him or his close associates that he would later turn out to be one of the most talented and influential musicians around the world (Heatley, 2009). Michael’s music career begun when he was at a tender age of approximately 5 years, when he is considered to have made his debut performance. During this time, he was the lead singer of a group known as the Jackson 5, which comprised of artistes such as Jackie, Jermaine, Tito as well as Marlon, who were his brothers (Cadman, 2002). This group used to perform in clubs, where they had the privilege of sharing a platform with other renowned musicians, thereby exposing Michael to the much needed experience. The group performed on this platform for approximately 4 years after which they were discovered by two of Motown records’ signatories, i.e. Boby Tylor and the Vancouvers, who introduced the Jackson 5 to the producer; Beny Gordy, for auditions (Cadman, 2002). Consequently, they signed up with the production house i.e. Motown and this necessitated the group to relocate from their hometown to California. Working with Motown can be considered as the foundation of Michael Jackson’s success in the music industry. This is due to the fact that it enabled him as well as his group to become more professional thereby achieving a national outlook unlike when they were performing in clubs. For example, they managed to produce 14 albums as a group whereas Michael managed to record 4 on his own (Cadman, 2002). It is important to note that their first singles received a lot of praise and airplay across the US and in fact, they were ranked among the most favorite songs in the industry at that time. Some of these songs included and not limited to; I want you back, I will be there among others. Ambition is a virtue present in every man and woman and the Jacksons were no exception. It is therefore not a wonder to find that they decided to leave Motown after a short stay, to go and exercise their freedom and probably search for greener pastures. Michael’s journey to glory, however, begun in the year 1977, when came to meet with Queens Jones, who would later become his producer with the Epic records. Working with Jones, he was able to release an album titled Off The Wall in 1979, and which became an instant success not only in the US but also internationally (Taraborrelli, 2009). It is estimated that this album managed to make sales of approximately 20 million copies and above, asserting the fact that the musician was destined for greater things in life. Apparently, his fans did not have to wait for long as in 1982 he went ahead to release one of the greatest albums of all times i.e. the Thriller. This

Critical Thinking Application Paper Essay Example | Topics and Well Written Essays - 1000 words

Critical Thinking Application Paper - Essay Example If workers have good critical thinking skills their chances of having positive outcomes to problems that arise in the workplace are good. The components of critical thinking are "perception, assumptions, emotions, language, argument, fallacies, logic, problem solving, and conclusion"3. It is important to note that different people can be given the same problem and come out with different valid arguments. Perception is how the problem is seen by the individual or group. Assumptions are the current beliefs held by the decision makers. Emotions are personal feelings that affect how we think and act. The argument is the problem to be solved or what we believe to be true. Fallacies are ideas that are not related to the question and not related to the answer either. Logic is the facts involved and is usually what can not be changed. Problem solving is the process of weighing information and coming up with a solution. The conclusion is the derived answer from the critical thinking process. Why is critical thinking important Critical thinkers are more successful at the different situations that they encounter in their lives. There is a positive correlation between critical thinking and college GPA4. Students who possess critical thinking scores get higher grades in school. ... The benefits of critical thinking are many. For the individual it means making better decisions based on a well thought out process. Critical thinkers are valued employees especially if they have a track record of making decisions that benefit the organization (increase profits or lower cost of goods sold). For communities it means elected individuals making sound decisions based upon facts. How does one develop good critical thinking skills Luckily these skills can be taught. There are many different methods to critically analyze solutions to problems. The CRITO5 method developed at the Massachusetts College of Liberal Arts is a good way to learn and practice critical thinking skills. The acronym CRITO6 stands for: Conclusion - conclusion or claim Reasons - premises or reasons Inference - test the inference of argument Test - test the truth of premises or reasons Objections - construct objections, respond to objections By setting up a CRITO worksheet and working through a problem with the worksheet a problem can be examined and possibly solved. Different groups working using the same worksheet may come up with different valid solutions. Conclusions of the worksheet can be changed or implemented. Critical thinking is taught at different grades in school, at the college level, and by organizations that require their employees to use critical thinking in their jobs. Individuals can learn critical thinking skills by researching and reading relevant material. "If it was so, it might be; and if it were so, it would be; but as it isn't, it ain't. That's logic."--Lewis Carroll7 A good example of critical thinking occurred when I was working as a library aid for the county library. At that time the library had

Introduction; Vision, Mission, and Stakeholders Case Study

Introduction; Vision, Mission, and Stakeholders - Case Study Example A few years later Shultz bought the founders out and in 1992, Starbucks had grown to 150 stores across the Northwest and Midwest. Shultz took the company public raising over 25 million dollars. Starbucks' success was built on two things - the store experience (Starbucks' image) and the quality f its product. It really is a better cup f coffee the first one is so sacred that on Starbucks employees initiative the chain even prohibited smoking in its stores in Vienna, where cigarettes and coffee are inseparable, because Starbucks doesn't want anything to interfere with the seductive scent f fresh-brewed espresso. That's why top-management f Starbucks deeply believed that employees make the store that they work in. A Starbucks employee needed to be very knowledgeable, communicative, and helpful to the customers. Customers need to know the difference in the new roasted coffee Starbucks will offer. Well-educated employees will surely handle this requirement. Starbucks need to use powerful cultural motivations to drive the identification f opportunities. (Rae 2006) In Starbucks all employees are called "partners," signaling a level f responsibility maintained by few companies with sales in the billions f dollars. Anyone who has an idea uses a one-page form to pass it to the senior executive team--and gets a response. When the company pursues an idea, its author, regardless f tenure or title, is typically invited to join the launch team as a full-time member. New-style marketing organizations, by contrast, hire marketers not for jobs but for two broad kinds f roles: those f integrators and specialists. If communications are to be used effectively then there is a need to communicate aspects f the direction in which the organization intends moving and how it intends to achieve this. In other words, the business philosophy and its aims and objectives, often expressed formally through mission and vision statements, need to be communicated to particular audiences in a way that is synchronized and co-ordinated with the organization's other communication activities. In case f Starbucks mission sounds like this: "Establish Starbucks as the premier purveyor f the finest coffee in the world while maintaining our uncompromising principles as we grow". The development f the mission statement was the start f the company's marketing management initiative. Starbucks overall objective in the eye's f the leaders was defined. This mission does not want to jeopardize the quality, ambiance, or service due to expansion into a global marketplace. Besides writing a mission, Starbucks has outlined their guiding principles, which they follow in their business: 1. Provide a great work environment and treat each other with respect and dignity; 2. Embrace diversity as an essential component in the way we do business; 3. Apply the highest standards f excellence to the purchasing, roasting, and fresh delivery f our coffee; 4. Develop enthusiastically satisfied customers all f the time; 5. Contribute positively to our communities and our environment; 6. Recognize that profitability is essential to our future success. Starbucks chose the second one (Product Concept) and their success over the past 25 years has a lot to do with the quality f the product, which has attracted a loyal and growing following among consumers.

The International Marketing Mix Case Study Example | Topics and Well Written Essays - 3000 words - 4

The International Marketing Mix - Case Study Example In terms of product, PepsiCo utilizes a wide variety of different positioning strategies for each product brand. However, as each food and beverage product is being distributed to different multinational consumers and a high volume of competition exists in this market, PepsiCo must use its marketing focus to create a connection with consumers through various branding activities. For example, if the typical Aquafina (bottled water) drinker is the athletic and motivated consumer fitting the psychographic profile of social and recreational enthusiast, PepsiCo must position Aquafina as a brand which befits lifestyle and utilizes various marketing communications (as an integrated bundle of marketing messages) to appeal to this demographic. In some developing countries, Aquafina might be more of a staple drink in an environment where clean, city water systems are not common in foreign neighborhoods. This would provide PepsiCo with the opportunity to position Aquafina as a reliant brand suc h as emphasizing its quality or mineral content. For instance, PepsiCo, in an attempt to appeal to the international consumer with a dedication for environmental advocacy, created a partnered marketing strategy with Sam’s Club (a Wal-Mart company) entitled Return the Warmth to promote recycling and other environmental initiatives (Annual Report, 2007). This indicates how the company utilizes various social trends and a desire to make brands appeal to different demographic segments as a means to give PepsiCo brands competitive advantage and boost international profitability. Â   Â   Â   Â  The company also utilizes creative marketing practices, such as new logo design and product packaging visuals, to appeal to the diverse multinational consumer. With the recent decline in global demand for PepsiCo products, the company is attempting to reinvigorate the Pepsi brand by changing cans. In an attempt to appeal to the foreign, contemporary U.S. consumer, the Pepsi brand designed the cans to reflect various emotions which are used in countries where text messaging is popular (Birchall, 2008).

American Economics Essay Example | Topics and Well Written Essays - 500 words

American Economics - Essay Example It was easily understandable that the situation had worsened far beyond immediate recovery. During this time, the concept of 'free market' prevailed. This idea suggested that the market would effectively balance itself the business could run smoothly without any government intervention. With this belief the government of President Hoover did not take any action believing the market would attain balance soon by itself and prosperity would return. It was assumed that once public regained confidence, business would begin and economy restored; but the business would not resume as there was surplus in the market that was unsold. Later, the government attempted to minimize state spending and increase taxes which in turn reduced the liquid money from market and worsened the situation. Attempts were made later to make this loss good by providing loans to banks in order to pump in money in market by offering relief work, providing loans to industries and expanding public works. No assistance in terms federal help was not provided and the government promoted 'self help' groups to promote self reliance. Decline in world trade and imports reduced because of an increase in import tariff. As an effect, exports also reduced considerably further weakening the state economy. With the onset of President Franklin Roosevelt's government, the

Heath and Well Being Campaign Case Study Example | Topics and Well Written Essays - 3500 words

Heath and Well Being Campaign - Case Study Example It also ensures that the environment is kept clean by repairing faulty gargets and thus preventing pollution (Siegrist & Marmot 2004). It is also determined to provide leisure facilities like movies and video games to provide entertainment to the society at large. Compuera mostly targets the young people between the ages of 16-35 and hence by providing leisure facilities, it helps the young people to stay away form dugs and other vices like crime. The following are the tasks; selling of all home appliances, buying of second hand appliances, repair and replacement of worn out parts in equipments, installation and service of electronic entertainment equipments like receivers, radios, television stereos and video cassette recorders. Testing and calibrating and locating electronic faults in equipments through the use of instruments like meters, tuning and adjusting equipment and instruments to get maximum end results and also reading and interpreting electronic circuit diagrams, drawings and service manuals to customers. The organisation also gives instructions to customers on how to use gargets at home safely. The organisation also offers training to individuals who are interested in learning about home appliances repair and maintenance (Acheson 1998). The organisation upholds the following values; support relationships, independence, achievements, initiative, self control, integrity and persistence to mention just but a few. The organisation structure is made up of:- Managing director; He is the head of the company. He makes the key decisions concerning the organisation. He represents the company in all meetings (Waddell & Burton 2006). Human Resource Manager: He is in charge of recruiting, training, managing, dismissing and firing employees in the organisation. He is in charge in the welfare of the employees. Assistant manager: He helps the managing director in making crucial decisions concerning the organisation. Accounts manger: They are in charge of all the financial transactions in the organisation. Technicians; These makes the largest proportion of the organisation. They are involved in repairing, replacement and all the field work. They do all the manual work in the organisation. Other staffs include cleaners, cooks, receptionist and security guards; all of whom are important for the organisation to run smoothly and to have maximum productivity. In the past years, the company has had many cases of staff being sick and feeling unwell. As a result we have decided to come up with a campaign to promote the health and wellbeing of workers. The aim of this report is to come up with campaign strategy to promote 'Heath and Wellbeing of Compuera staff'. Promotion of the wellbeing and health of staff yields a great deal in an organisation in terms of job satisfaction, improved performance and productivity, increased commitment and reduced staff commitment. Every organisation gains from having healthy workers. The pie chart below on figure 1 represents the percentage of workers who were absent and the reasons behind it in the last four months. It is clear and evident that a big percentage of wor