Monday, September 30, 2019
Chapter 13an American Renaissance: Religion, Romanticism, and Reform
Chapter 13An American Renaissance: Religion, Romanticism, and Reform Rational religion 1. The concept of mission in the American character 2. The development of deism 1. Roots in rationalism and Calvinism 2. Nature of the beliefs 3. The development of Unitarianism 3. Nature of the beliefs 4. Role of William Ellery Channing 5. Creation of American Unitarian Association 4. The development of Universalism 6. Role of John Murray 7. Nature of the beliefs 8. Comparison with Unitarianism The Second Great Awakening 1. Origins of the revival movement 2. The frontier phase of revivalism 1. Development of the camp meeting 2. Frontier reception of the revivals 3. Emergence of the Presbyterians 4. Role of the Baptists 5. The Methodists' impact 6. Appeal to African Americans 7. Spread of revivals on the frontier 8. Women and revivalism 3. Revivals in western New York State 9. Role of Charles Grandison Finney 10. Nature of Oberlin College 11. The Rise of the Mormons 1. Role of Joseph Smith 2. Characteristics of the church 3. Persecution of Mormons 4. The move to Utah Romanticism in America 12. Nature of the Romantic revolt 13. Transcendentalism as a Romantic expression 5. Nature of Transcendentalism 6. Margaret Fuller 7. Ralph Waldo Emerson 8. Henry David Thoreau 9. The impact of Transcendentalism The flowering of American literature 14. Nathaniel Hawthorne 15. Emily Dickinson 16. Edgar Allan Poe 17. Herman Melville 18. Walt Whitman 19. The popular press 10. Impact of advances in printing technology 11. Proliferation of newspapers Education 20. Level of literacy 21. Early public schools 22. Rising demand for public schools in the 1830s 12. Basis of demand 13. Role of Horace Mann 14. Leadership of North Carolina in the South 15. Limited progress 23. Developments in higher education 16. Post-Revolutionary surge in college formation 17. Conflicts over curriculum 18. Slow growth of technical education 24. Education for women Movements for reform 25. Roots of reform 26. Temperance 19. Heavy consumption of alcohol in the United States 20. Arguments for temperance 21. Early efforts at reform 22. The American Temperance Union 27. Prison reform 23. Growth of public institutions to treat social ills 24. Prevention and rehabilitation versus punishment for crime 25. Auburn prison system 28. Reform in treatment of the insane 6. Early state institutions for the insane 27. Work of Dorothea Dix 29. Crusade for women's rights 28. Catharine Beecher and the ââ¬Å"cult of domesticityâ⬠29. Advantages of domestic role for women 30. Status of women in the antebellum period 31. Seneca Falls Conference (1848) 32. Hindrances to success 33. Women and the professions 30. Utopian communities 34. Proliferation of utopian communities 35. Nature of the Shaker communities 36. Development and contributions of the Oneida Community 37. Robert Owen and New Harmony 38. The importance of Brook Farm 39. The decline of utopia Chapter 14: Manifest Destiny I. The Tyler years 1. Harrisonââ¬â¢s brief term 2. Tylerââ¬â¢s position on issues 3. Domestic affairs 1. Failure of Clayââ¬â¢s program 2. Tyler left without a party 4. Foreign affairs 3. Problems with Britain needing solution 1. Suppression of African slave trade 4. Compromises of the Webster-Ashburton Treaty 2. Canada-U. S. borders settled 3. Joint patrols of Africa II. The Westward frontier 1. The idea of ââ¬Å"manifest destinyâ⬠1. John L. Oââ¬â¢Sullivan 2. The western Indians 2. Plains Indians 3. Pressures from white expansion 3. The Spanish West 4. American attitudes toward area . Spanish colonization not successful in Texas 4. The Mexican Revolution 6. Movements for independence 7. Opened area for American expansion 5. E. Fur trappers in the Rockies 6. Move to Oregon country 8. Joint occupation with Britain 9. Mass migration of Americans by 1843 7. Eyeing California 10. Beginnings of Spanish settlement 11. Franciscan missions 1. Ob jectives 2. Results 12. The rancheros 13. Ship trading with the area 14. Sutterââ¬â¢s colony 8. Movement to Santa Fe 9. Life on the overland trail 15. Statistics 16. Indians rarely attacked 17. Difficulties 18. Gender roles 19. Great Plains ecology 20. 6. The Donner party 10. Fremontââ¬â¢s mapping activities 11. Efforts to acquire California III. Annexing Texas 1. American settlements 1. Role of Stephen F. Austin 2. Mexican edict against immigration 2. Independence for Texas 3. Anglo demands 4. Santa Annaââ¬â¢s actions 5. Rebellion 3. War for Texas independence 6. Battle of the Alamo 7. Independence declared 8. Role of Sam Houston 9. Battle of San Jacinto 4. The Republic of Texas 10. President Sam Houston 11. Efforts for annexation 1. Jacksonââ¬â¢s delayed recognition 2. Calhounââ¬â¢s treaty rejected IV. The election of 1844 1. Desire to keep the Texas issue out of the campaign 2. Clayââ¬â¢s evasion on Texas 3. Democrats nominate a dark horseââ¬âJames K. Polk 4. Polkââ¬â¢s victory V. Polkââ¬â¢s presidency 1. Polkââ¬â¢s background 2. Polkââ¬â¢s program 3. Annexation of Texas by Tyler 4. Oregon demands 1. British hesitancy about war 2. Compromise treaty VI. Mexican War 1. Negotiations with Mexico 2. Provocation of an attack 3. The request for war 4. Opposition to the war 1. In various parts of the country 2. In New England 5. E. Preparation for war 3. Troops compared 4. Comparisons of other factors 5. Selection of a commander 6. Taylorââ¬â¢s conquest of northern Mexico . Annexation of California 6. Fremontââ¬â¢s efforts 7. Bear Flag Republic 8. Stocktonââ¬â¢s claim of governorship 9. Kearnyââ¬â¢s move to California 8. Taylorââ¬â¢s battles 10. Victory at Monterrey 11. Polkââ¬â¢s assumptions and suspicions 12. Santa Annaââ¬â¢s return to power 13. Battle of Buena Vista 14. Taylor granted leave and returns home 9. Scottââ¬â¢s move to Mexico City 15. Amphibious attack on Veracruz 16. Troop reinforcements 17. Attack on Mexico City 10. Treaty of Guadalupe Hidalgo 18. Terms of the treaty 19. Ratification 11. The warââ¬â¢s legacy 20. Gains and losses 21. Innovations 22. Debate over slavery
Sunday, September 29, 2019
Environmental Racism Essay
Melissa Checkerââ¬â¢s Polluted Promises: Environmental Racism and the Search for Justice in a Southern Town (2005) New York: New York University Press. Is one of checkerââ¬â¢s best books and has gained fame over the times. Scholars have argued that this novel is set up in an environment which is imbalanced. Environmental inequity is evident in the lives of the leaders who are the main characters in the book. The author comes in to give solutions to the chaos that exist in this Augusta Georgia setting. The ethnographic account of this book shows the struggles faced in urban centers. These are mainly countries in the African region in the third world country. The writer further illustrates the extent of inequality that exists in these countries. A lot of emphasis rests on the resentment that the African Americans receive. This is further coupled with apartheid and the underclass level that they are put in. the book lays down goals to try and unveil the response of other citizens to the lifestyle of the blacks. The strength of the polluted promise is seen with the achievement of information about the treatment of Africans. The information that comes out shows racial separation and shows that the attitude towards the Africans is experienced in all the spheres including politics (p. 12). Racism is a serious offence that is seen to be covered in the book. Checker explains that existence of classes is a more evil way of segregating some people. This may be true but the fact still remains that racism is going on in this society. The leadership actually fights to cover racism by saying that classes are rather more serious. This is supported by Wilsonââ¬â¢s hidden agenda ideas. The gap in this society exists in terms of wealth. The white are seen to have a lot of wealth compared to the black urban poor. This is supported by Wilsonââ¬â¢s findings. The ethnographic account of this book dwells a lot on the overflow of racism in almost all the activities of the community. Political arena is also caught up in identity politics in which people form factions. This further influence the way resources are distributed in the society. This book displays possibility of arriving at a safe destination. This comes in the proposal of having convergence in the systems. Environmentalism and civil rights and new forms of society movements are the key aspects to be embraced in forming the convergence. Such a unitary community is characteristic of equality and love amongst all the citizens (p. 33). The environment is further displayed to have more challenges. Checker uncovers them as to include: problems faced while working with experts of the environment and the technical talk of experts. Another challenge seen is on building lasting relationship with protection agencies. Alliances and coalition formation is another challenge that exist in the society as explained by the author. Checkerââ¬â¢s work further supports environmental injustice by its summary on politics, economic decisions like resource distribution and human relations. People are seen to compromise on the environmental justice in all these aspects. This is what makes the book; polluted promises a rich ethnography. Source Melissa Checker. (2005). Polluted Promises. New York: New York University Press
Saturday, September 28, 2019
Michael Phelps Speech or Presentation Example | Topics and Well Written Essays - 500 words
Michael Phelps - Speech or Presentation Example "Having completed his Olympics gold rush, U.S. swimmer Michael Phelps is now poised to make another haul -- this time of the endorsement variety. Phelps already is collecting about $5 million a year in endorsement checks from companies like Visa -- payments that came after he won six gold medals during the 2004 Olympic Games in Athens, Greece. His performance in Beijing, where he won a record eight gold medals, puts him in line to earn much more." (Endorsements pure gold for Phelps, 2008). According to David Harrow of the National Sports Lawyers Association, Michael Phelps may be at $30, $40, $50 million a year in endorsements and there are various other reports suggesting such huge amounts as his endorsements. It is also obvious that Phelps collected a million-dollar bonus from one his sponsors even before the Beijing Olympics. More than his gold medals, the world records that were broken by Phelps contributed to his fame considerably and he has already broken thirty-seven world rec ords in swimming.
Friday, September 27, 2019
International Defense Profile Essay Example | Topics and Well Written Essays - 500 words
International Defense Profile - Essay Example Topics of defence policies, weapons superiority, and military paradigms are currently being addressed while the traditional models are set aside (Markert & Backer, 2003). Essentially, the United States is forecasting a situation where it will be forced to battle for power with emerging Third World Powers through the design of weapons and use of contemporary military technologies. In the Contemporary global society, developing nations are armed with the state of the art armaments. These include increased use of proliferated Chemical Weapons, availability of ballistic and cruise missiles, nuclear weapons capacity, high-performance aircrafts and submarines. It, therefore, shows that more nations are becomingà fatal in the battlefields. It is, therefore, critical to ponder the implication of the coming Gulf War, current terrorism war and Russian military resurgence (Markert & Backer, 2003). Recently, national security has been used as a justification for enormous government expenditures; therefore, the government has procured and developed weapons systems and armaments. There are various rationales for the establishment and massive investment in new weapons and military forces. First, military forces are used for the defense, therefore, need to direct investment to reduce damages and prevent attacks by the opponents (Markert & Backer, 2003). In addition, modern nuclear weapons have become highly sophisticated that it can cause massive damages to the enemy. These defensive mechanisms may also involve the employment of counterforce targeting which means aiming at opponentââ¬â¢s military forces specifically at strategic nuclear forces. It may also involve counter-value targeting that uses a particular program to point at weapons placed at softer targets for instance in industrial facilities, economic enterprises and populated urban centers (Markert & Backer, 2003).
Thursday, September 26, 2019
Research methods Essay Example | Topics and Well Written Essays - 2500 words
Research methods - Essay Example Contextually, enhancing and preserving customer loyalty is considered to be the key objective of CRM initiatives performed by modern day organisations, which is deeply rooted to the concept of relationship marketing. The objective of relationship marketing is to convert new customers into regular one through providing greater service quality that would generate greater sales and profits. Such an initiative can be observed apparently in the service industry, such as in the hospitality industry (Schneider & White, 2004). One of the major reasons for customer loyalty is delivering services of qualitative standards that could increase the proportion of loyal customers of the organization to a considerable extent (Arvato AG, 2013; Brink & Berndt, 2008). Another major factor identified in the modern day context of CRM initiatives adopted by hospitality organisations is service quality. Service quality, as a conceptual term, relates with the notion to provide services with due consideration to customer satisfaction by meeting their expectations with increased performances of employees (Khosrow-Pour, 2003). Emphasising on the relation between the concepts of customer loyalty, CRM and service quality, the research problem has been framed for this study. To be precise, the research problem to be considered in this study will focus on the impact of customer loyalty and service quality in 5 Star hotels in Thailand with relation to CRM initiatives taken by the hospitality organisations. 2.0. Literature and Secondary Data Many research studies have been conducted emphasising on the concepts of service quality and customer loyalty and their relationship. As stated by Rousan & et. al. (2010), customer loyalty occurs when repeated purchase in performed by the same customers. Furthermore, the willingness for loyal customers to render product/service recommendations irrespective of outright benefits and repeated usages play a vital role in generating positive and quantifiable res ults for the marketers over the long run. The economic benefits of customer loyalty can be identified as improvement in the retention of employees as well as in terms of the increasing market shares of the particular brand. It can be thus stated that customer loyalty is not simply swayed by inducing the prices from competitors but also by offering better quality services to the targeted customers in comparison to the major contemporaries of the business. It is worth mentioning in this context that a positive relationship is apparently witnessed between the two aspects of service quality and service loyalty (Rousan & et. al., 2010). As can be observed from Rousan & et. al. (2010), service quality deliverance capability of an organisation can be effectively identified with due significance to the behavioural results particularly in form of complaints registered by the customers, probability of effective word of mouth promotion spontaneously by the targeted customers, switching costs a nd frequency depicted in customers purchasing behaviour as well as the intention of the customers to recommend further alterations for the enhancement of the services delivered. Contextually, it can also be stated that methods of service quality assists practitioners in managing the delivery of quality services effectively
Disaster Preparedness Essay Example | Topics and Well Written Essays - 500 words
Disaster Preparedness - Essay Example The easiest way to help the situation out would be to enter the recovery stage in which aid can be given to victims on a priority basis instead of focusing on mitigation for which time seems to have passed. The first step would be to get drinking water supplies to the area since a lack of clean drinking water can only make the situation worse. In fact, medical supplies can be rationed for a while but drinking water simply can not be because people might start using unclean supplies of water which could lead to more problems in terms of the health situation. The second step would be to move out those individuals who have serious injuries and to begin treating less seriously injured victims on location. Later on in the recovery phase the rebuilding process can also be started. The difference between mitigation and preparedness is simply defined by the roles individuals play in those situations. In mitigation, the team tries to prevent the event from happening or reducing the negative effects if the situation is unpreventable (Wikipedia. 2007). For example, the construction of dams to prevent floods is mitigation for the long term while identification of present risks which might have developed in a disaster situation can be seen as short term mitigation. When it comes to preparedness, the management team focuses on preparing communication tools, establishing command controls and getting the necessary means for support to the people who have been affected by a disaster. Preparedness also involves planning with local resources such as healthy individuals and volunteers who can help with keeping a semblance of order (Wikipedia. 2007). However, professionals who are trained for the management of the disaster serve as the key to being
Wednesday, September 25, 2019
Emergency Management SLP Essay Example | Topics and Well Written Essays - 750 words
Emergency Management SLP - Essay Example The effects of lack of rainfall cannot be disputed. Large-scale agricultural activities that highly rely on rain are adversely affected in times of drought. Extensive sunny periods are experienced, characterized by hot and dry conditions. Highlighting drought issues for Emergency Response Plan (ERP) is beneficial to the entire Oklahoma population. Oklahoma State has not succumbed to drought many times. This is a rare event but when it struck, its effects were devastating. In the year 2011, the state experienced four months of drought. The four months were reported to be the driest months since the year 1921. Following this and expected subsequent drought periods in Oklahoma, there is need to assess drought conditions in the state and consequently come up with proper and effective ERP measures. Fundamental factors behind choosing drought are: crops were significantly damaged, pastures were destroyed and water shortage occurred causing rationing or restrictions of water use. Wild and man-made fires are not a new phenomenon in Oklahoma. However, fires do not constitute any routine emergencies in the state. Wild and man-made fires are disastrous. They cause massive destruction and damage to property and life. The state has succumbed to fires several times. The effects of these wide spread fires have been felt across humans and wildlife. The extensive Oklahoma fields and the severe weather exposure of the state are risk factors that primarily spread fires when they occur. The state has several initiatives and programs that fire-driven. One of the most common and successful program of that kind is the OK-FIRE (David, 2007). This and related programs and initiatives are tailored towards bringing fire disasters to manageable levels. This is due to the fact that at most times when fires break out, management and control of these fires become hectic. An ERP therefore comes in handy to assess and evaluate the performance
Monday, September 23, 2019
Maritime Externalities Essay Example | Topics and Well Written Essays - 1500 words
Maritime Externalities - Essay Example This problem of disposal and dumping of radioactive waste and its adverse effects on our ecology has gained considerable attention in recent years. Marine pollution not only effects and pollutes the environment and beaches, it upholds toxic effects for the marine divers, ecologists and marine wild life. It is true that more than 70% of land is water and how awful is the situation in which the marine pollution rate which is caused by ships and cruises is increasing. This rapid increase is harmful for us in dual ways. On one hand it pollutes the sea and marine life, thereby affecting our health indirectly as the same sea food is consumed by us, on the other hand we are directly affected by the marine wastes and polluted environment caused by sea transport. Offshore Externality: Another negative externality is to the fishing industry, which according to research is affected to an extent that there has been a concern about the impact of 'seismic detonations', which means that on a local scale, eggs and larvae are killed and fish are scared off (Vidas, 2000, p. 132). The onus has been on the shoulders of Norway and Russia, both of which are engaged in drilling offshore petroleum in the Barents Sea, whose part has been explored as an important spawning and growth area for the Arctic cod stock, supplying one of the most valuable commercial fisheries in the world. Any accident involving large scale oil spills would end up in severe environmental effects resulting from sea transport. Of course one cannot predict the probability of such accident but it is presumed to occur at higher temperate zones. Also the regional differences in shipping equipment standards and maritime industrial safety levels indicate that the risk is particularly high i n the Russian part of the Barents Sea. Should an accident occur marine life would suffer utmost from the climate and weather conditions. Pollution: The marine externalities are almost common to every country and state, therefore the law is international which suggests that marine environment in context with the rules on pollution from ships are essentially uniform and international at the global level. For example legal implications require that dumping at sea should be followed by a minimum standard on a global platform, but have been supplemented and strengthened by a number of regional agreements or by national legislation. Despite having same rules to be followed everywhere which is based on airborne sources of marine pollution no efforts have been made at the regional, sub-regional or national level to deal with this problem globally. No significance has been given to the environmental impact assessment which results from the basis of marine pollution. Not even legal monitoring of pollution is observed. What has been done so far in order to regulate marine environment is the regulation of International ship-sourced marine pollution which has acquired at least some attention since the 1950s. In this current era where 70% of our seas are polluted, the marine pollution regulation is still following the 1954 International Convention for the Prevention of Pollution of the Sea by Oil. Though the Convention has been designed to combat maritime pollution by prohibiting and limiting the discharge of harmful substances or effluents from ships, but still unimplemented. Being globally accepted and encouraged by marine ecologists, this global application contains
Sunday, September 22, 2019
Functional organizations are described by organizational charts Essay
Functional organizations are described by organizational charts. Explain why a temporary organization such as a project can benefit from using an organizational chart - Essay Example lpful where projects involve various departments and participants who have to coordinate their work or when they are required to report to a person from a different department. Some projects involve working with new faces and one has to learn to recognize these new faces for better efficiency under these circumstances, an organizational chart comes in handy because it not only has the faces of the participants of the project but also their names and their different roles not to mention it provides a constant reference point. An organizational structure helps in better management of resources and personnel by preventing duplication of roles and capacities moreover, it helps reduce the work load of managers and supervisors as it shows the number of people they have to supervise and the various departments that have to report to them. If the project is to take a considerable length of time, an organizational chart is used by project participants to see their promotion options and the vacancies that surround them. This way they donââ¬â¢t have to miss out of opportunities that they can easily take advantage
Saturday, September 21, 2019
Metaphors Analysis Essay Example for Free
Metaphors Analysis Essay Economists have an image of practicality and worldliness not shared by physicists and poets. Some economists have earned this image. Others myself and many of my colleagues here at Chicagohave not. Im not sure whether you will take this as a confession or a boast, but we are basically story-tellers, creators of make-believe economic systems. Rather than try to explain what this story-telling activity is about and why I think it is a usefuleven an essentialactivity, I thought I would just tell you a story and let My changes you make of it what you like. story has a point: I want to understand the connection between in the money supply and economic depressions. One way to demonstrate that I understand this connectionI think the only really convincing way would be for me to engineer a depression in the United States by manipulating the U. S. money supply. I think I know how to do this, though Im not absolutely sure, but a real virtue of the democratic system is that we do not look kindly on people who want to use our lives as a laboratory. So I will try to make my depression somewhere else. The location I have in mind is an old-fashioned amusement parkroller coasters, fun house, hot dogs, the works. I am thinking of Kennywood Park in Pittsburgh, where I lived when my children were at the optimal age as amusement park companions a beautiful, turn-of-the-century place on a bluff overlooking the Monongahela River. If you have not seen this particular park, substitute one with which you are familiar, as I want you to try to visualize how the experiment I am going to describe would actually work in practice. 2 Kennywood Park is A useful location for my purposes because it is an entirely independent monetary system. One cannot the park. At the gate, visitors use U. S. dollars then enter the park and spend the tickets. Rides spend U. S. dollars inside to purchase tickets and inside are priced at so many tickets per ride. Ride operators collect these tickets, and at the end of each day theyare cashed in for dollars, like chips in a casino. For obvioua reasons, business in park fluctuates: Sundays are big days, July 4 is even bigger. On most concessions I imagine each ride in the park to be independently operatedthere is some flexibility: an extra person can be called in to help take tickets or to speed people getting on and off the ride, on short-notice if the day is unexpectedly big or with advanced notice if it is predictable. If business is disappointingly slow, an operator will let some of his help leave early. So GNP in the park (total tickets fluctuate from want to call a spent) and employment (the number of man hours worked) will one day to the next due to fluctuations in demand. Do we slow daya Monday or a Tuesday, saya depression? Surely not. By an economic depression we mean something that ought not to happen, something pathological,not normal seasonal or daily ups and downs. This, I imagine,is how the park works. (I say imagine because I am just making most of this up as I go along. ). Technically, Kennywood Park is a fixed exchange rate system, since its central bankthe cashiers office at the gate stands ready to exchange local currencyticketsfor foreign currencyUS dollarsat a fixed rate. In this economy, there is an obvious sense in which the number of tickets in circulation is economically irrelevant. No-onecustomer or concessioner really cares about the number of tickets per ride except insofar as these prices reflect U. S. dollars per ride. If the number of 3 tickets per U. S. dollar were doubled from 10 to 20, and if the prices of all rides were doubled in terms of tickets6 tickets per roller coaster ride instead of 3and if everyone understood that these changes had occurred, it just wouldnot make any important difference. Such a doubling of the money supply and of prices would amount to a 100 percent inflation in terms of local currency, but so what? Yet I want to show you that changes in the quantity of moneyin the number of tickets in circulationhave the capacity to induce depressions or booms in this economy (just as I think they do in reality). To do so, I ââ¬â¢ want to imagine subjecting Kennywood Park to an entirely operational experiment. Think of renting the suitable compensation, and taking office Neither the operators of park from its owners for one Sunday, for over the functions of the cashiers concessions nor the customers are to. be informed of this. Then, with no advance warning to anyone inside the park, and no communication to them as to what is going on, the cashiers are instructed for this one day to give 8 tickets per dollar instead of 10. What will happen? We can imagine a variety of reactions. Some customers, discouraged or angry, will turn around and go home. Others, coming to the park with a dollar budget fixed by Mom, will just buy 80 percent of the tickets they would have bought otherwise. Still others will shell out 20 percent more dollars and behave as they would have in the absence of this change in exchange rates. I would have to know much more than I do about Kennywood Park patrons to judge how many would fall into each of these categories, but it is pretty clear that no-one will be induced to take more tickets than if the experiment had not taken place, many will buy fewer, and thus that the total number of tickets in circulationthe money supply of this amusement park economy willtake a drop below what it otherwise would have been on this Sunday. Now how does all of this look from the point of view of the operator of a ride or the guy selling hot dogs? Again, there will be a variety of reactions. In general, most operators will notice that the park seems kind of empty, for a Sunday, and that customers dont seem to be spending like they usually do. More time is being spent on freebies, the river view or a walk through the gardens. Many operators take this personally. Those who were worried that their ride was becoming passe get additional confirmation. Those who thought they were just starting to become popular, and had had thoughts of adding some capacity, begin to wonder if they had perhaps become over-optimistic. On many concessions, the extra employees hired to deal with the expected Sunday crowd are sent home early. A gloomy, depressed mood What I have The reduction in and employment. settles in. done, in short, is to engineer a depression in the park. the quantity of money has led to a reduction in real output And this depression is indeed a kind of pathology. Customers are arriving at the park,eager to spend and enjoy themselves. Concessioners are ready and waiting to serve them. By introducing a glitch into the parks monetary system, we have prevented (not physically, but just as effectively) buyers and sellers from getting together to consummate mutually advantageous trades.. That is the end of my story. Rather than offer you some of my opinions about the nature and causes of depressions in the United States, I simply made a depression and let you watch it unfold. I hope you found it convincing on its own terms that what I said would happen in the park as the result of my manipulations would in fact happen. If so, then you will 5 agree that by increasing the number of tickets per dollar we could as easily have engineered a boom Sunday after our manipulations boom in the park. But we could not, clearly, engineer a Sunday by this method. Our experiment worked only because caught everyone by surprise. We could have avoided the depression by leaving things alone, but we could not use monetary manipulation to engineer a permanently higher level of prosperity in the park. The clarity with which these effects can be seen is the key advantage of operating in simplified, fictional worlds. The disadvantage, it must be conceded, is that we are not really interested in understanding and preventing depressions in hypothetical * amusement parks. We are interested in our own, vastly more complicated . society. To apply the knowledge we have gained about depressions in Kennywood Park, we must be willing to argue by analogy from what we know about one situation to what we would like to know about another, quite different situation. And, as we all know, the analogy that one person finds persuasive, his neighbor may well find ridiculous. Well, that is why honest people can disagree. can do about it, except keep trying to tell better I dont know what one and better stories, to provide the raw material for better and more instructive analogies. How else can we free ourselves from the limits of historical experience so as to discover ways in which our society can operate better than it has in the past? In any case, operating much of that is what economists do. We are storytellers, the time in worlds of make believe. We do not find the realm of imagination and ideas is an alternative to, or a retreat practical reality. On the contrary, it is the only way we have found think seriously about reality. that from, to 6 In a way, there is nothing more to this method than maintaining the conviction (which I know you have after fouryears at Chicago) that imagination and ideas matter.. I hope you can do this in follow. It is fun and interesting and, really, there is alternative. Robert E. Lucas, Jr. December 9, 1988 the years that no practical.
Friday, September 20, 2019
A Case Study At The HSBC
A Case Study At The HSBC Chapter 1 Literature Review 1.1 Overview of Corporate Social Responsibility The notion that business has duties to society is firmly well-established, despite the fact that in the past there has been a revolution in the way people view the relationship between business and society. Numerous researchers suggest that companies which indulge in corporate social responsibility obtain consumers positive product and brand evaluations, brand choice, brand recommendations, good attitude to firm, good image of the firm, purchase intention and even enjoy a premium price. Spurred at least in part by such evidences, more companies than ever before are backing CSR initiatives such as corporate philanthropy, cause-related marketing, minority support programs, and socially responsible employment and manufacturing practices with real financial muscle. Not surprisingly, this trend is also reflected in the pervasive belief among business leaders that CSR is an economic imperative in todays national as well as global marketplace. However despite the increasing importance of CSR, there is little research available about CSRs impact on consumers. According to Yoon (2003), it is not clear when and how CSR activities influence consumer evaluations. Recent researchers have suggested that a CSR activity might backfire on the company if the consumers have become suspicious and infer that the companys true motive for the CSR activity is only to improve its image to sell more products without trying to act for the sake of consumers 1.1.1 Defining Corporate Social Responsibility According to Kotler (1991), Corporate social responsibility is about doing business in a way that maintains or improves both the customers and societys well being; Fombrun and Gordberg (2000)s point of view is that, corporate social Responsibility is something that no sane chairman should be without. On the other hand, Petkus and Woodruff (1992) believe CSR includes both avoiding harm and doing good. Corporate social responsibility is viewed as a companys commitment to minimize or eliminate any harmful effects and maximizing its long run beneficial impact on society. Corporate social responsibility activities include numerous factors; namely meeting customer expectations, demonstrating commitment to environmental responsibility, improved environmental performance, staying ahead of the legislation, and increased employee motivation. Mohr, Webb, and Harris (2001, 47) define CSR as a companys commitment to minimizing or eliminating any harmful effects and maximizing its long-run beneficial impact on society. Though, Angelidis and Ibrahim (1993) define corporate social responsibility as corporate social actions whose purpose is to satisfy social needs, Lerner and Fryxell (1988) suggest that CSR describes the extent to which organizational outcomes are consistent with societal values and expectations. While some view CSR as an obligation, others, namely: Enderle Tavis (1998) define corporate social responsibility as the policy and practice of a corporations social involvement over and beyond its legal obligations for the benefit of the society at large. 1.1.2 Dimensions of Social Responsibility The dimension of social responsibility was propounded by Carroll (1979). It was proposed that organisations have to have 4 pillars that must be fulfilled to be good corporate citizens. They are: Economic Dimension. Economic responsibility is to be profitable for principals, by delivering a good quality product, at a fair price, is due to customers. Legal Dimension. Legal duties entail complying with the law and playing by the rules of the game. Ethical Dimension. Ethical duties overcome the limitations of legal duties. They entail being moral, doing what is right, just, and fair; respecting peoples moral rights; and avoiding harm or social injury as well as preventing harm caused by others (Smith and Quelch, 1993). Philanthropic Dimension. Interest in doing good for society, regardless of its impact on the bottom line is what is called philanthropic CSR that is giving back time and money in the forms of voluntary service, voluntary association and voluntary. 1.2 Evolution of the CSR concept. Even relatively contemporary, a theory of CSR can be divided into four eras based on several conceptual shifts (Lee, 2008). The first dominant theme emerged during 1950s and 1960s concentrating on ethics and social obligation of business. A pivotal study by Bowen (1953) contended that CSR is an obligation of businessmen to act in line with the objectives and values of society. CSR was posited as a complementary and corrective measure for some social failures in the laissez-faire economy. Friedman on the other hand was concerned with the insufficient skills of corporate managers to solve social problems and potential cost from uncertain outcomes that would reduce the maximization of shareholder wealth a true responsibility of business. Such an intellectual stalemate contributed to the shift from the emphasis on macro-social effects of CSR to an organizational-level analysis of CSRs effect on financial performance. CSR in the second period was central around enlightened self-interest in the 1970s. A conceptual breakthrough by Wallich and McGowan (1970) represented reconciliation between the social and economic interests of corporations. The authors argued that CSR supported the long-term interest of shareholders by strengthening the wellbeing of the society, which provided a crucial support structure and customer base for business operations. Most studies in this era focused on the content and implementation process of CSR to avoid conflict with business interests (Ackerman, 1973; Fitch, 1976; Murray, 1976). A major caveat in this conceptual reconciliation was the lack of a specific mechanism to identify a causal link between social responsibility and financial performance (Weick, 1976). In the 1980s, the tie between the economic and social goals of business became tighter in the corporate social performance model. The dominant theme represented the thirdgeneration of CSR. The multi-dimensional model of corporate social performance was proposed in a pivotal study by Carroll (1979). This model suggested the integration of economic and social objectives in a total CSR framework, featuring economic, legal, ethical and discretionary aspects. The model was modified by Wartick and Cochran (1985) to include principles, processes and policies. Wood (1991) further formulated a more pragmatic model incorporating related theories, such as organizational institutionalism and stakeholder management theory. The limitation of the CSP model was the lack of objective and behavioral measurement to be able to compare the social performance of different companies (Wood and Jones, 1995). An aim to generate business return from CSR is most prominent in the latest development of CSR through strategic management. In this perspective, the stakeholder model has become central to the new CSR paradigm (Jones, 1995). Based on the stakeholder theory (Freeman, 1984), Clarkson (1995) ameliorated the measurement problem in CSR through stakeholder identification, separation of stakeholder and social issues, followed by appropriate level of analysis. CSR becomes strategic when integrated into a companys core business competencies by serving as a filter through which strategic decisions are evaluated for their impact on the firms various stakeholders (Werther and Chandler, 2006). Strategic CSR then matches internal core competencies with the external opportunities to complement corporate mission and vision related to social responsibility (Du et al., 2007; Werther and Chandler, 2006). 1.3 CSR and Stakeholders According to Smith (2003), stakeholder theory is based on the principle that companies need to consider the effects of their actions on all constituencies (e.g. shareholders, customers, employees, suppliers, the environment, and the community), even if profitability is reduced. On the contrary, shareholder theory argues that the only responsibility of a company is to (legally) make profits for its shareholders. Mitchell (2001) argues that the shareholder approach increasingly dominates American companies. Furthermore, it is often interpreted as having one basic goal-maximizing stock prices. This, in turn, leads to a short-term perspective because growing proportions of Stockholders buy and sell stocks based on short-term information. Mitchell goes on to argue that companies are obligated to make profits, but there is nothing in the legal system that requires maximization of stock prices or that restricts the time frame to the short term. Nonetheless, a manager who does not produce sufficient earnings for shareholders risks his/her job and puts the company at risk of a takeover (Martin 2002). Martin (2002) further argues that when responsibilities to the community are seen as being likely to come at the shareholders expense, managers usually side with shareholders. He suggests that most socially responsible corporate behaviors are done specifically to enhance shareholder value. These are generally activities undertaken to comply with laws, regulations, or norms. They entail simply meeting the baseline of societys expectations; companies that do not meet basic expectations are likely to lose financially. On the other hand, there are many socially responsible actions taken by companies because managers believe they are the right things to do. Because these actions are outside the norms and may lead to financial losses, they are considered risky. 1.4 Social responsibility, Business Ethics and Corporate Governance. 1.4.1 Social Responsibility and Business Ethics Today, ethics has become more and more important with global business expansion. This is so, because of a raise in ethical and social responsibility concerns. There exists, however, according to Czinkota and Ronkainen (1998), a wide divergence in the level of importance attached to these two issues in different countries. Ethics as defined by Hoffman and Moore (1990) define ethics as what is good and right for people. An individuals perception about whether ethics and social responsibility contribute to organizational effectiveness is likely to be a critical antecedent of whether he/she even perceives an ethical problem in a given situationà [1]à . This is a practical view based on an argument that managers must first recognize that ethics and social responsibility to be imperative to organizational effectiveness before their behaviors will become more ethical and reflect greater social responsibility. Intuitively, ethics and social responsibility should have a positive impact on the success of an organization, because consumers make ethical judgments that are likely to influence their purchases. Consumers recognize organisations that are responsive to ethical and social factors. Consequently, business should care about ethics because adopting the right behaviour helps acquire and preserve good reputation overtime; because ultimately, it pays to do so. 1.4.2 Social Responsibility and Corporate Governance The definition of Corporate Governance differs depending on ones view of the world. Shleifer and Vishny (1997) define Corporate Governance as the ways in which suppliers of finance to corporations assure themselves of getting a return on their investment. Taking a broad perspective on the issues, Gillan and Starks (1998) define Corporate Governance as the system of laws, rules, and factors that control operations at a company. Irrespective of the particular definition used, researchers often view Corporate Governance mechanisms as falling into one of two groups: those internal to firms and those external to firms. Of course, firms are more than just boards, managers, shareholders, and debt holders. Over the years, Corporate Governance has evolved from the traditional profit-centered model to the social responsibility model. These two models illustrate the fundamental conflict that prevails today in Corporate Governance the Profit-Centered Model and the Social Responsibility Model are mutually exclusive. Each focuses on an opposite half of the corporations domain, even though the economic and social aspects of business are closely interrelated. In short, governance is viewed as a zero sum game. Because the economic role of the firm is fundamental to its survival, profit often drives out social considerations. Because knowledge increases when shared, collaborative partnerships between management and stakeholders can be economically productive. Like all partnerships, stakeholder collaboration is a two-way, working relationship that combines the capabilities of partners for their mutual benefit. According to Halal (2000), the wealth-creating role of business arises directly out of integrating stakeholders into a productive whole a corporate community (Figure 1). The corporate community model views the firm as a socioeconomic system in which wealth is created through stakeholder collaboration. This is not done to be socially responsible, but because it is a competitive advantage. Drew et al. (2006) identified five integrated elements that underpin a firms ability to manage risks, engage in effective Corporate Governance, and implement new regulatory changes: Culture, Leadership, Alignment, Systems, and Structure. Each of these elements relate to the others. For example, organizational culture is shaped by leadership practices. Systems support organizational structure and shape its culture. Alignment ensures each element is harmonized with the others so that, for example, explicit cultural norms are reinforced by leadership, and systems reinforce the culture. No one element s tands alone. After engaging in an examination process, board members can map organizational challenges against these elements, identify areas in need of improvement, and plan change management programs. Superior risk management programs and stronger firm governance capabilities result. The elements of CG addressed in Figure 2 could be considered as the core (i.e. management) of Figure 1 (i.e. corporate community model). Combining the models therefore represents the influence of Corporate Governance on CSR or corporate community. Figure 1 The basic cause of todays continuing conflict between profitability and responsibility is that managers do not seem to understand that these two interests can be united. Stakeholder collaboration is now the key to creating economic wealth. In the new perspective, stakeholder collaboration does more than gain resources and political support; it allows joint problem solving to increase the firms store of valuable knowledge. Future research needs to focus on the stakeholder assessment process and its translation into CSR objectives and policies. Therefore, adopting a process-based management systems approach as the foundation for a CSR management system will provide top management with a holistic view of the business that takes into consideration a single system approach to governance. This approach will provide management with internal control, clearly identify responsibility and will embed CSR in their organisation. This approach overcomes much of the criticism surrounding many current CSR systems approaches. Figure 2 The leadership style is also found to play an important role in socially responsible organizations. In this respect, transformational leader seems to be more effective, comparing with manager and transactional leader. Thus corporate governance as a critical element for driving excellence in CSR can be a source of competitive advantage for firms in its own right. 1.5 Consumer Behavior or Socially Responsible Consumer Behavior It has been observed that several personality trait variables affect how a consumer reacts to a companys corporate social responsibility activities. One trait that has been identified is called socially responsible or socially conscious consumer behavior. The socially conscious consumer is a consumer who takes into account the public consequences of his or her private consumption or who attempts to use his or her purchasing power, to bring about social change. According to Webster (1975, 188), the socially conscious consumer is a consumer who takes into account the public consequences of his or her private consumption or one who attempts to use his or her purchasing power to bring about social change. Mohr, Webb, and Harris (2001, 47) define this behavior as a person basing his or her acquisition, usage, and disposition of products on a desire to minimize or eliminate any harmful effects and maximize the long-run beneficial impact on society. Over the years, socially responsible consumer behavior has been seen as a lasting personality trait that engrosses the consumers self-concept. Persons, who are high on this trait, would not hesitate to modify their consumption behaviors in a variety of circumstances in order to struggle toward the ideal of improving society. Much research has been conducted on this trait. Measurement scales have not only been developed but related demographics and attitudes have also been explored. Roberts (1995) used the method of cluster analysis to segregate a group of socially responsible consumers. He estimated them to constitute 32% of the American population. According to him, when one compares this group to most Americans, the latter is more broadminded and environmentally concerned and has higher levels of perceived consumer effectiveness (perceived ability of individual consumers to influence environmental problems). 1.6 The Impact of CSR Activities on Consumer Behavior Consumers need to be aware of the level of CSR of a company so that this factor can have an impact on their purchase. The reason why, building awareness constitutes one of the major purposes behind cause related marketing which is a subset of CSR. Also, consumers are more likely to respond to a companys social responsibility record when they identify with the companyà [2]à . Identification is enhanced when consumer perceptions of the companys character are similar to their perceptions of their own character. It is further argued that consumers judge a companys character based more on its CSR than on its business expertise. When consumers personally support the social issues that the company targets (called support for the CSR domain), they are likely to see greater congruence between themselves and the company. In two experiments, CSR was manipulated and its effects on the evaluation of the company were measured. They found that consumer support for the CSR domain significantly moderated the positive effect of CSR on evaluation. Ross, Stutts, and Patterson (199091), who used a non-probability sample, found that 53 percent of the sample, could recall a cause related advertisement for a product, and Webb and Mohr (1998) found that 79 percent of a sample could describe a specific cause-related marketing campaign after the concept was explained to them. Since CSR is a wide and multifaceted concept, knowledge about the social responsibility activities carried out by companies is relatively low. As a result, it is hard for consumers to acquire and store such information. Lack of awareness, therefore becomes the major inhibitor of customer awareness to CSR. Since 1993, according to reported surveys, firms supporting causes are enjoying a more positive image compared to other firms. Furthermore, the Cone Communications Press Release stated that two thirds or more of the sample said that they are likely to switch brands or retailers to those participating in cause related marketing. Demand from socially responsible consumers may increase in line with increasing promotion of a firms socially responsible activities; research by Sen and Bhattacharya (2001) suggests that consumers sensitive to the particular cause supported by a corporation (such as environmentalism) are more likely to react positively towards that corporation. On the other hand, in interviews with a convenience sample of 225 people, Ross, Stutts, and Patterson (1990-91) found that 49 percent stated that a firms support of a cause had been a primary reason for them to purchase a product, and 54 percent said that they are likely to. Also, most consumers do not understand the ethical dimensions of the products that they purchase (Auger et al, 2003, p. 299) but experimental studies have shown that once consumers acknowledge a firms socially responsible initiatives their evaluation of that firm (and its products) increases (Brown and Dacin, 1997). Furthermore, it has been established that certain demographics are increasingly likely to make consumption choices based on social grounds (McWilliams and Siegel, 2001, p 121). A national telephone study by Smith and Alcorn (1991) found that 46% of respondents were likely to switch brands to a company that donates to non-profit organizations and 30% sometimes buy products based on the charitable causes that the manufacturer supports. Porter and Kramer (2002) believe that strategic philanthropy1 at its most sophisticated can be responsible for enhancing the reputation of a company by linking the admirable qualities of the supported cause to its corporate identity. Moreover, it is believed that concentrating charitable donations and funding on a popular cause through a deliberate selection process may have a greater impact than generalized CSR (Porter and Kramer, 2002). Research by McWilliams and Siegel (2001) has found that not all consumers place a high value on the socially responsible actions of a firm; the price of competing goods can affect the demand for goods provided by socially responsible corporations. Studies conducted at Marymount University (1999) reported that 75 percent of consumers would avoid shopping at a store if it was known that their goods were produced under poor social conditions. Furthermore, it was found that the same consumers would be willing to pay $1 more for a $20 item given that the item was produced under good conditions. These studies show that consumers are willing to pay more for goods produced in a socially responsible manner. Indeed, the University of Maryland (2000) found that approximately 75 percent of consumers would pay an additional $5 at least on a $20 item if it was known that the item was not manufactured in a sweatshop. However, It has been suggested that income has a significant impact on demand for products from firms with a good reputation for CSR; low-income shoppers are seen to be more price sensitive than affluent shoppers. This means that affluent consumers are more willing (and able) to pay a higher price for said products (McWilliams and Siegel, 2001). A survey conducted by Creyer and Ross (1997) measured the attitudes of the parents of elementary school children towards ethical and unethical business behaviour. It was found that respondents expected companies to conduct business in an ethical manner and importantly, respondents stated that they would pay higher prices for products from an ethical company. 2.1 An Overview of Corporate Social Responsibility in the Banking Sector The Mauritian banking industry comprises of 18 banks, of which 5 are local banks, 8 are foreign owned subsidiaries, 1 is a joint venture and 4 are branches of foreign banks.à [3]à The banks are certified by the Bank of Mauritius to carry out banking business locally and internationally. Banks provide several traditional banking facilities and card-based payment services such as credit and debit cards, internet banking and phone banking facilities. Other services such as fund management, custodial services, trusteeship, structured lending, structured trade finance; international portfolio management, private client activities, investment banking, treasury and specialised finance are also offered by banks. The banking sector is now increasingly integrating CSR as a management strategy. External social activities are carried out to benefit the wider social community. The banking sector tops the list with a percentage of 1.2 per cent of profits before tax. For example, the Mauritius Commercial Bank (MCB), the leading bank in Mauritius, has promised 1 per cent of its profits before tax (à £460,000) for social projects this year and Barclays Bank (Mauritius) has dedicated Rs 400,000 for the fight against AIDS. While the State Bank of Mauritius launched scholarships to help the brilliant but needy students of the Gandhian Basic School, the Barclays Bank has adopted the fight against diabetes as its flagship cause. Thus it can be seen that corporate social responsibility is very much present in the banking institutions of Mauritius. There is a belief that the growing of businesses and development of stakeholders must go together. Consequently, more and more companies are participating actively in corporate social responsibility. 2.2 A Profile of HSBC Bank Mauritius Limited HSBC Bank (Mauritius) Limited is part of an international banking and financial services organisation with a network of some 9,500 offices in 86 jurisdictions. (MBA Profile of Banks, 2010) The history of the HSBC Group in Mauritius can be mapped out from 1859, when the Chartered Mercantile Bank of India, London and China (the predecessor of the Mercantile Bank Ltd) established a branch in Port-Louis. It started with community investment back then with the financing of one well-known project that was the construction of the Port Louis to Curepipe railway network, in 1864. In 1865, a decision was made to close the branch. The bank was represented by the Blyth Brothers and Co Ltd for the next half century. In 1892, the Chartered Mercantile Bank was renamed as The Mercantile Bank of India Limited and in 1916, it came back to Mauritius through the acquisition of not only the then Bank of Mauritius, which was previously a commercial bank but also its historic building in Place dArmes. Mercantile Bank conducted business from its main office at Place dArmes continuously. In 1959, the Hongkong and Shanghai Banking Corporation Limited purchased the Mercantile Bank and in 1983, the name of the Groups operations in Mauritius was changed from the Mercantile Bank Ltd to The Hongkong and Shanghai Banking Corporation Limited. In 1999, the international brand name HSBC was launched. Finally in 2002, HSBC started on a campaign to distinguish its brand from those of its opponents by describing the unique characteristics that make out HSBC, abridged by the words The worlds local bank. 2.2.1 Mission To be the worlds leading financial services company. We want to be the first choice for our customers and for our employees. If HSBC can be the best place to bank and the best place to work, we will have built a sustainable business that will deliver for the long term for customers, colleagues, shareholders and society at large. 2.3 Corporate Social Responsibility at HSBC Bank Mauritius Limited At the HSBC, there is a culture to manage business in a responsible and sensitive manner. There is a belief to have a duty towards customers, investors and employees to promote an ethical, responsible and sustainable corporate philosophy. The social initiatives undertaken by the HSBC are channeled into different levels, that is: Investing in communities Working together Protecting the environment Sustainable finance 2.3.1 INVESTING IN COMMUNITIES The HSBC aims to make a positive impact in all communities it operates. The community investment at the HSBC is mainly focused on two pillars which are education and environment. The educational support focuses on disadvantaged children such as orphaned children of the SOS Childrens Villages, on environmental and business literacy and environmental education and understanding. The HSBC Eco-Schools Climate Initiative was initiated in affiliation with the Foundation for Environmental Education. The intention of the programme is to encourage action on climate change by improving schools environmental good organization. 2.3.2 WORKING TOGETHER Employees At the HSBC, employees are believed to be their greatest asset. There is a perception to look harder so as to understand things more deeply. Staffs are driven by the belief that they can form a better future. Their priority is to exceed customer expectation. There is neither labeling nor discrimination and customers are rewarded for their commitment. Promoting Development The HSBC aims at promoting development of its employees not only through e-learning courses easily available both at home and at work but also through exchanges and overseas assignments. Committed to employees well-being HSBC employees have access to its gym to promote healthy living. Also available is an internal library with a collection of books on well being, yoga, healthy living and stress relief. The aim of the organization of the Health Week is to create awareness on the prevention of non-communicable diseases and to contribute by donating blood. Customers Customers are treated fairly and with respect. Despite being strict, the lending criteria take into consideration the customers ability to repay the loan. There is adherence to the MBA Code of Banking Practice. To maintain awareness about customer views, customer surveys are carried out. Suppliers Suppliers are required to abide by HSBCs policies and respect rights of employees. In case, after developing a plan to put a worry at rest, suppliers fail to improve, the HSBC stops working with them. 2.3.3 PROTECTING THE ENVIRONMENT The HSBC is very committed to the environment. In 2005, it became the worlds first carbon neutral bank. It is trying to optimize operations through environmental management systems. Water Saving Campaign In 2008, the HSBC teamed up with the Central Water Authority to launch a water saving campaign. It aimed to sensitizing the population about the scarcity of water and finding easy ways of saving water. Activities were organized; internally, through the theme of Be Part of the Solution where staff got the opportunity to visit the Meteorological Station of Vacoas and externally, through billboards, daily radio advertisements and tips in local newspapers and distribution of 12000 educational leaflets. Sustainability of Office Infrastructure and Internet Banking All in one device are being used to save energy. Consequently, there is a cutback in amount of equipment, consumption of electricity, toner cartridges and paper and maintenance cost. Through the use of internet banking, the HSBC is trying to provide its customers with their banking needs while at the same time trying to reduce printing outcomes. 2.3.4 SUSTAINABLE FINANCE Through sustainable finance, the HSBC is trying to incorporate the environmental criterion in its lending policies. Consequently, the organization will be able to assist its clients in building environmentally sustainable busin
Thursday, September 19, 2019
The Die Hard Trilogy: Mcclain An Example Of A Hero In America Essay
The Die Hard Trilogy: McClain An Example of A Hero In America "and he saved the day, got his girl and everyone lived happily ever after." Sweet, short, cut and dry, that was the typical ending of our childhood books and early movies. There was the perfect hero and the bad villain. That was in the pre-modern era, now our hero isn't always perfect and has his flaws. The hero in today's movies needs these flaws and needs to travel through a combination of paths to become a hero. In order to sell movies which decide who a hero is in today's society. A hero in today's society needs to admit that he needs help and isn't superman, he needs to have problems and prove that he doesn't belong up on a pedestal where his image is totally unattainable, third he needs to travel one of the paths of a hero according to Seger. Bruce Willis plays the character John McClain in the trilogy Die Hard, he is a good example of a hero in America today. In the third movie, McClain takes on a partner to help him fight a mad bomber. This is different from the movies from the past, James Bond or John Wayne never needed help. The partner he picks is a inner city black man, in the fifties this never would have happened. The fact that he picks a black man incorporates some multicultural aspects into the movie. The fact that he picks a partner shows some post modern aspects of Hollywood. Both of these facts help sell movies and help define a hero in America today. An...
Wednesday, September 18, 2019
Management By Objectives :: Business Management Studies
Management By Objectives MBO Principles: * Cascading of organizational goals and objectives. * Specific objectives for each member. * Participative decision making. * Explicit time period. * Performance evaluation and feedback. Types of objectives: * Routine objectives. * Innovation objectives. * Improvement objectives. The objective must be: o Focused on a result, not an activity. o Consistent. o Specific. o Measurable. o Related to time. o Attainable. MBO strategy has three basic parts: 1. All individuals within an organization are assigned a special set of objectives that they try to reach during a normal operating period. These objectives are mutually set and agreed upon by individuals and their managers. 2. Performance reviews are conducted periodically to determine how close individuals are to attaining their objectives. 3. Rewards are given to individuals on the basis of how close they come to reaching their goals. MBO has six stages: 1. Define corporate objectives at broad level. 2. Analyze management tasks and devise formal job specifications, which allocate responsibilities and decisions to individual managers. 3. Set performance standards. 4. Agree and set specific objectives. 5. Align individual targets with corporate objectives. 6. Establish a management information system to monitor achievements against objectives. The 8 key result areas where managers must pursue clear objectives are: Ã · Marketing. Ã · Innovation. Ã · Human organization. Ã · Financial resources. Ã · Physical resources. Ã · Productivity. Ã · Social responsibility. Ã · Profit requirement. MBO Key Advantages and Disadvantages: Advantages o MBO programs continually emphasize what should be done in an organization to achieve organizational goals. o MBO process secures employee commitment to attaining organizational goals. Disadvantages o The development of objectives can be time consuming, leaving both managers and employees less time in which to do their actual work. o The elaborate written goals, careful communication of goals, and detailed performance evaluation required in an MBO program increase the volume of paperwork in an organization. Managing for Results: The Eight Perceptions: Ã · Resources and results exist outside, not inside, the business.
Tuesday, September 17, 2019
Brighton Beach Memoirs Familyââ¬â¢s Struggle :: Brighton Beach Memoirs Essays
Brighton Beach Memoirsà à à à à à à à à Familyââ¬â¢s Struggle à à à à à à à à à à à Brighton Beach Memoirs is the story of one family's struggle to survive in the pre-World War II age of the "Great Depression". This was a time of great hardship where pain and suffering were eminent. In this play, Neil Simon gives us a painfully realistic view of life during the late 1930s. à à à à à à à à à à à The setting takes place in Brighton Beach, Brooklyn, New York, in the fall of 1937. It is a lower-income area inhabited by mostly Jews, Irish, and Germans. The house is described as a wooden-framed, 2 floor, establishment near the beach. à à à à à à à à à à à The main character and narrator is Eugene Jerome. Eugene is a 15-year-old boy who is in the midst of going through puberty. Like Rusty-James in Rumble Fish, Eugene looks up to his older brother Stanley. His hobbies and hopes include playing baseball in hopes of becoming a New York Yankee, writing, and to see the "Golden Palace of the Himalayas", which in other words is seeing a naked woman. Eugene always feels as if he is being blamed for everything that goes wrong. He finds liberation from a household of seven by writing in his diary, which he calls his memoirs. à à à à à à à à à à à Stanley is Eugene's 18-year-old, older brother. Stanley can be described as a person who stands up for his principles. Eugene is constantly looking to him for advice with his pubescent "problems". Stanley had to work young to support the family. We later see him losing his paycheck from gambling and almost joining the army. à à à à à à à à à à à Kate and Jack Jerome are Eugene's parents. They are constantly looking to Eugene for things to be done. They have it very hard supporting their own family and her sister Blanche's family. Jack had to take up many jobs to support everybody, which resulted in a heart attack. We later see Jacks relatives escaping from the Nazi occupation in Poland to come and live with him. à à à à à à à à à à à Blanche is Eugene's aunt and Kate's sister. When Blanche's husband David died, she found she could not support her family. Kate and Jack agreed to take her and her two daughters, Nora and Laurie, in and support them. We see that Blanche has many problems of being independent. Her daughters, Nora and Laurie, have their own share of problems.
Billy Bud Martial Law
Marshal Law in Billy Budd The story ââ¬Å"Billy Buddâ⬠by Herman Melville takes place in 1797 on a British navel warship. A man named Billy Budd was recruited into the ranks as a naval sailor for the British ranks. Britain was at war with France during the time so on the warships marshal law was used. Billy Budd is a young sailor newly recruited into the ranks, he is liked by many of his crew. Munity on a lot of British warships has occurred and many officers are scared of their crew turning on them.John Claggart is the master at arms of the ship, his job is to keep an eye on the crew by making sure everyone is doing their job and not trying to start a mutiny. Claggart believes that Billy Budd is a dangerous man and thinks that Billy Budd is liable to mutiny. Claggart on his suspicions goes to speak to the captain and tells Captain Captain Edward Fairfax Vere about Billy Budd. Captain Vere does not believe this and asks Claggart and Billy Budd to come confront one another.Clagg art begins to accuse him and Billy Budd overcome with rage strikes Claggart and he collapses instantly to his death. After this the captain is forced to call for a trial for the death of Claggart. The Captain was the sole witness to the case, during the trial most judges as well as Captain Vere know that Billy Budd did not mean to but because of the Marshal Law set place Billy Bud must be put to death. Captain Vere tells the judges that they must vote to execute Billy Budd to show an example to the rest of the crew.Billy Budd is put to death by hanging. Marshal law plays a big role is the death of Billy Budd. Billy Budd is looked at as unintentionally killing Claggart he is still executed for his crime. The Navyââ¬â¢s Marshal law was enforce and stated that murder is murder regardless of intention. If Marshal law was not enforced Billy Budd would have most likely have been tried for killing Claggart and would have been found guilty but his sentencing would have been different.Bil ly Budd would have most likely been sent to jail for a number of years because of his actions but he would not have been sentenced to death. In Marshal law intention does not matter while in regular law intention is more important then the action that has accured. If someone by accidently killed someone driving they are not put to death but rather charged for manslaughter and could get a couple of years in jail. If the defendant shows that it was not his fault they could even and they did not mean their actions then they could be acquitted of manslaughter as well.But in Marshal law they could be trialed and put to death for simply killing the other. In the case of Billy Budd, Marshal law had a direct account for his execution. If there was no marshal law on the British warship he would have been spared his life. In conclusion Billy Buddââ¬â¢s death had to do solely with the type of law instilled in the British Naval ranks. If Billy Budd would have been charged in regular court he would have been found guilty and sent to jail for a couple of years. Instead Billy Budd was put to death by hanging.
Monday, September 16, 2019
The Road to Basra: A Case Study in Military Ethics
The Road to Basra ââ¬â A Case Study in Military Ethics This report states that this mission contained three moral themes they are as follows: 1) noncombatant immunity and the question of surrender, 2) military necessity and proportionality, and 3) observations regarding the psychology of combat and the possibilities of right intent in combatants. My translation of what those theme mean, as for noncombatant immunity and the question of surrender, a large concern was that the number of unneeded hostage that were contained within the convoy. There seemed to be a lack of certainty on what was defined as surrendering and those that did surrender appeared to still be subject to attack. Immunity didnââ¬â¢t appear to be an option to many, regardless of various attempt made by many different statures. In regards to, military necessity and proportionality, Was it actually necessary to attack the convoy or could it have been allowed to pass? The convoy passing was the intended purpose of the war. Because of the knowledge and fear of a retaliated attack it was felt that attacking the column with what was best at the time. Whether the attack was proportionate depended on what one thought the goal of the war was. Lastly, observations regarding the psychology of combat and the possibilities of right intent in combatants. The psychological well-being of the troops were all over the board. Some being excited about their involvement of the ââ¬Å"feeding frenzyâ⬠as some called it. Where others were clearly upset but this, those were asking not to be sent back to that position upon return for refuel. To be delighted on the amount of destruction contributed, having a sense of pleasure from shooting large quantities of live targets. It was stated that the longer a soldier lives in the zone of combat the more desensitized to what he doing he becomes. White Flags on the Road to Basra ââ¬â Surrendering Soldiers in the Persian Gulf War First section depicts soldiers that were waving their white flags and still shot and killed. Pilots expressed delight in the havoc they were causing. Enjoyed displaying the abilities of their aircrafts, showing the damage they can cause. Many Iraqi soldiers abandoned their vehicles on foot, many mere children ages of 13 and 14. They were hunted down and killed by cluster bombs. Many were waving white flags, and this was disregarded. It stated that killing soldier in war is acceptable. There were no established facts that showed that the attack was military necessary. Military necessity consists in acts of violence relevant to achieving a tactical or military objective and compatible with laws and customs of war. So basically because its war, what is defined and necessary is a bevy of ideas depending on what is needed or wanted. There appears to have been a discrepancy as to whether or not the Iraqi troops waved the white flags to surrender. In previous practice when a soldier held up a white flag, they surrender and are granted immunity and fire is ceased. It is believed that Iraqi troops did not display the white flag with intent to surrender. The study states that todayââ¬â¢s wars arenââ¬â¢t any remotely close to how they used be when the fight was face to face. With the advancement in technology it becomes a virtual fight so to speak. In many situations you wonââ¬â¢t see the enemy coming.
Sunday, September 15, 2019
Value Management
Q. 1 Using your emerging knowledge of Value Management (VM), critically appraise the report and make suggestions as to how the VM study might have been run differently / more effectively. A Value Management report is the basis to a well-constructed project in the sense that all parties involved or potentially affected will be content with the final outcome. It is vital to understand and elaborate on the key aspects that determine a value management study in order to gain an agreeable conclusion. Often these guidelines are met, yet comparatively and with no due culpability, some guidelines are overseen. The causes of these significant errors are often mistakes and rarely intentional however they greatly skew the findings and lead to inevitable issues raised in the future. The Value Management Workshop Report, dated 26 November 2009, is focused on the Road and Traffic Authorityââ¬â¢ (RTA) Mount Victoria to Lithgow Project. It incorporates many of the procedures and strategies that are set out in a report titled Total Asset Management, September 2004, which has been developed by New South Wales Government Treasuryââ¬â¢s Office. This particular documents basis is value management guideline. In order to construct an argument as to how the Mount Victoria to Lithgow Project workshop could have been run differently and more effectively I will juxtapose these two documents. There are two main criteria that will be focused on; the stages of a Value Management and when such stages should be initiated and pre workshop planning and what it should comprise of. For a major project/program, several Value Management studies may be needed, for example at the service planning stage, the concept development stage, at the construction stage, at the operation and maintenance stage and, ultimately, at disposalââ¬â¢. (Value Management guideline, 2004) There is no question that the 6 major stages of a project listed above require a Value Management Plan. In this particular instance the concept development stage is the main focus of the RTA report. Concept development should include the scope of the project, what the project a ims to achieve and the general reasoning behind such a development. The general concept of this proposed project can be described as ââ¬Ëlightââ¬â¢ meaning that the reason for undertaking a public infrastructure project, estimated in excess of $275 million excluding the three phases included in the Mount Victoria section, is a little unclear. It is stated that ââ¬ËThe highway upgrade work that has already been completed [on The Great Western Highway] has led to improved travel times for motorists and a safer road environment for all motorists, pedestrians and cyclistsââ¬â¢. RTA: Mount Victoria to Lithgow Project, 26 November 2009) The New South Wales Governments plan to upgrade state roads, is therefore a green light to develop and upgrade new roads as the RTA deems fit. There is no thought or mention of rejuvenating existing infrastructure, which would be presumably economically healthier and time efficient. Although such a consideration may have become immediately redundant once ousted, there should have been ample opportunity for consi deration by all members of the workshop, which in fact there wasnââ¬â¢t. It is effective to conduct pre workshops programmes in a smaller group to develop issues that can be readily raised in the major Value Management workshop. Identifying issues early rather than over the two days of the workshop will give organisers and sub sequentially the members of the workshop the ability to address and answer problems with relevant facts, current data and more importantly directly. This would be a substitute of ââ¬Ëball parkââ¬â¢ figures and broad/ assumed answers that would have been put forward if pre workshop programmes were not conducted.
Saturday, September 14, 2019
Michio Kaku’s Vision of the Future
Michio Kakuââ¬â¢s Vision of the Future By Artemio Zavala Michio Kaku's speech offered an expansive view of future technologies. His predictions were carefully grounded within the laws of physics and turned out to be quite marvelous. He foresees technologies like ââ¬Å"retinal displayâ⬠contact lenses that connect directly to the internet, driverless cars, the mixing of real and virtual reality, and software ââ¬Å"robotic doctorsâ⬠that might replace most people's initial visit to the doctor.Kaku was also optimistic about progress in medicine, biotech and nanotechnology suggesting that we'll have medical ââ¬Å"tricordersâ⬠like the ones on Star Trek, miniature nanobots coursing through our veins, and advanced gene therapy. Kaku also believes that computers, artificial intelligence and robots will advance rapidly, even though he foresees a possible slowdown in the rate of improvement as Moore's Law potentially hits a wall. One area where I think Kaku failed to disc uss was how all this will impact culture and the economy.Kaku seems glued to the idea that only technology will change; yet he didnââ¬â¢t talk about how this technology might negatively affect society. If there will be robots that will cook and software that will do the jobs of doctors, and might even become conscious one day, then it seems clear that technology like that would be able to do the jobs of millions of people who sit in offices or work in service industries. Maybe Kaku fails to see the possible impact that his fantastic ideas might have on society? Nevertheless, his ideas were simply astonishing and I truly found his speech to be quite intriguing.
Friday, September 13, 2019
James Posts theory of global corporate citizenship Essay
James Posts theory of global corporate citizenship - Essay Example James Post rightly considers companies as stakeholders of the world. This can be estimated from the fact that the recent economic recession that has blanketed the whole world has caused a considerable damage to the business scenario. A lot of companies have downsized in order to save their expenses resulting into increased unemployment. Many people have lost their jobs in the recent years. This proves the fact that companies are stakeholders to the globe. Do you believe businesses have a moral obligation to integrate public work into their private work, or treat their private work as public work? Yes, businesses do have a moral obligation of integrating public work into the private work. As James Post rightly emphasizes, it is in the self interest of management not to be an entirely private good. Managers can enhance the life and profitability of their business by working for the achievement of societal commonwealth because this way, they will gain the consent and encouragement of th e stakeholders in the society. Where managers adopt such practices which are not directed at addressing a truly public concern, and where managersââ¬â¢ skills are treated as a totally private property, the business does not have many golden days and the continuity of business is threatened by social forces.
Thursday, September 12, 2019
Michael Jackson Pop Icon his reign and fall Research Paper
Michael Jackson Pop Icon his reign and fall - Research Paper Example However, it is true to say that great men and women also have their twists and turns and therefore, Jackson is no exception. This paper will discuss the life of Michael Jackson, evaluating his ups and downs in his life as a pop star. The Rise and fall of Michael Jackson Michael Jackson is a man, who spent the largest part of his life in the public domain, both due to his successes and numerous controversies. The later to be pop icon was born in the year 1958, as the seventh born child in a family of 9 children. It may be important to note that, his was a family that could have been categorized as a working class, which meant that they were not too far from being considered poor. Apparently, it may never have occurred to him or his close associates that he would later turn out to be one of the most talented and influential musicians around the world (Heatley, 2009). Michaelââ¬â¢s music career begun when he was at a tender age of approximately 5 years, when he is considered to have made his debut performance. During this time, he was the lead singer of a group known as the Jackson 5, which comprised of artistes such as Jackie, Jermaine, Tito as well as Marlon, who were his brothers (Cadman, 2002). This group used to perform in clubs, where they had the privilege of sharing a platform with other renowned musicians, thereby exposing Michael to the much needed experience. The group performed on this platform for approximately 4 years after which they were discovered by two of Motown recordsââ¬â¢ signatories, i.e. Boby Tylor and the Vancouvers, who introduced the Jackson 5 to the producer; Beny Gordy, for auditions (Cadman, 2002). Consequently, they signed up with the production house i.e. Motown and this necessitated the group to relocate from their hometown to California. Working with Motown can be considered as the foundation of Michael Jacksonââ¬â¢s success in the music industry. This is due to the fact that it enabled him as well as his group to become more professional thereby achieving a national outlook unlike when they were performing in clubs. For example, they managed to produce 14 albums as a group whereas Michael managed to record 4 on his own (Cadman, 2002). It is important to note that their first singles received a lot of praise and airplay across the US and in fact, they were ranked among the most favorite songs in the industry at that time. Some of these songs included and not limited to; I want you back, I will be there among others. Ambition is a virtue present in every man and woman and the Jacksons were no exception. It is therefore not a wonder to find that they decided to leave Motown after a short stay, to go and exercise their freedom and probably search for greener pastures. Michaelââ¬â¢s journey to glory, however, begun in the year 1977, when came to meet with Queens Jones, who would later become his producer with the Epic records. Working with Jones, he was able to release an album titled Off The Wall in 1979, and which became an instant success not only in the US but also internationally (Taraborrelli, 2009). It is estimated that this album managed to make sales of approximately 20 million copies and above, asserting the fact that the musician was destined for greater things in life. Apparently, his fans did not have to wait for long as in 1982 he went ahead to release one of the greatest albums of all times i.e. the Thriller. This
Wednesday, September 11, 2019
Critical Thinking Application Paper Essay Example | Topics and Well Written Essays - 1000 words
Critical Thinking Application Paper - Essay Example If workers have good critical thinking skills their chances of having positive outcomes to problems that arise in the workplace are good. The components of critical thinking are "perception, assumptions, emotions, language, argument, fallacies, logic, problem solving, and conclusion"3. It is important to note that different people can be given the same problem and come out with different valid arguments. Perception is how the problem is seen by the individual or group. Assumptions are the current beliefs held by the decision makers. Emotions are personal feelings that affect how we think and act. The argument is the problem to be solved or what we believe to be true. Fallacies are ideas that are not related to the question and not related to the answer either. Logic is the facts involved and is usually what can not be changed. Problem solving is the process of weighing information and coming up with a solution. The conclusion is the derived answer from the critical thinking process. Why is critical thinking important Critical thinkers are more successful at the different situations that they encounter in their lives. There is a positive correlation between critical thinking and college GPA4. Students who possess critical thinking scores get higher grades in school. ... The benefits of critical thinking are many. For the individual it means making better decisions based on a well thought out process. Critical thinkers are valued employees especially if they have a track record of making decisions that benefit the organization (increase profits or lower cost of goods sold). For communities it means elected individuals making sound decisions based upon facts. How does one develop good critical thinking skills Luckily these skills can be taught. There are many different methods to critically analyze solutions to problems. The CRITO5 method developed at the Massachusetts College of Liberal Arts is a good way to learn and practice critical thinking skills. The acronym CRITO6 stands for: Conclusion - conclusion or claim Reasons - premises or reasons Inference - test the inference of argument Test - test the truth of premises or reasons Objections - construct objections, respond to objections By setting up a CRITO worksheet and working through a problem with the worksheet a problem can be examined and possibly solved. Different groups working using the same worksheet may come up with different valid solutions. Conclusions of the worksheet can be changed or implemented. Critical thinking is taught at different grades in school, at the college level, and by organizations that require their employees to use critical thinking in their jobs. Individuals can learn critical thinking skills by researching and reading relevant material. "If it was so, it might be; and if it were so, it would be; but as it isn't, it ain't. That's logic."--Lewis Carroll7 A good example of critical thinking occurred when I was working as a library aid for the county library. At that time the library had
Tuesday, September 10, 2019
Introduction; Vision, Mission, and Stakeholders Case Study
Introduction; Vision, Mission, and Stakeholders - Case Study Example A few years later Shultz bought the founders out and in 1992, Starbucks had grown to 150 stores across the Northwest and Midwest. Shultz took the company public raising over 25 million dollars. Starbucks' success was built on two things - the store experience (Starbucks' image) and the quality f its product. It really is a better cup f coffee the first one is so sacred that on Starbucks employees initiative the chain even prohibited smoking in its stores in Vienna, where cigarettes and coffee are inseparable, because Starbucks doesn't want anything to interfere with the seductive scent f fresh-brewed espresso. That's why top-management f Starbucks deeply believed that employees make the store that they work in. A Starbucks employee needed to be very knowledgeable, communicative, and helpful to the customers. Customers need to know the difference in the new roasted coffee Starbucks will offer. Well-educated employees will surely handle this requirement. Starbucks need to use powerful cultural motivations to drive the identification f opportunities. (Rae 2006) In Starbucks all employees are called "partners," signaling a level f responsibility maintained by few companies with sales in the billions f dollars. Anyone who has an idea uses a one-page form to pass it to the senior executive team--and gets a response. When the company pursues an idea, its author, regardless f tenure or title, is typically invited to join the launch team as a full-time member. New-style marketing organizations, by contrast, hire marketers not for jobs but for two broad kinds f roles: those f integrators and specialists. If communications are to be used effectively then there is a need to communicate aspects f the direction in which the organization intends moving and how it intends to achieve this. In other words, the business philosophy and its aims and objectives, often expressed formally through mission and vision statements, need to be communicated to particular audiences in a way that is synchronized and co-ordinated with the organization's other communication activities. In case f Starbucks mission sounds like this: "Establish Starbucks as the premier purveyor f the finest coffee in the world while maintaining our uncompromising principles as we grow". The development f the mission statement was the start f the company's marketing management initiative. Starbucks overall objective in the eye's f the leaders was defined. This mission does not want to jeopardize the quality, ambiance, or service due to expansion into a global marketplace. Besides writing a mission, Starbucks has outlined their guiding principles, which they follow in their business: 1. Provide a great work environment and treat each other with respect and dignity; 2. Embrace diversity as an essential component in the way we do business; 3. Apply the highest standards f excellence to the purchasing, roasting, and fresh delivery f our coffee; 4. Develop enthusiastically satisfied customers all f the time; 5. Contribute positively to our communities and our environment; 6. Recognize that profitability is essential to our future success. Starbucks chose the second one (Product Concept) and their success over the past 25 years has a lot to do with the quality f the product, which has attracted a loyal and growing following among consumers.
Monday, September 9, 2019
The International Marketing Mix Case Study Example | Topics and Well Written Essays - 3000 words - 4
The International Marketing Mix - Case Study Example In terms of product, PepsiCo utilizes a wide variety of different positioning strategies for each product brand. However, as each food and beverage product is being distributed to different multinational consumers and a high volume of competition exists in this market, PepsiCo must use its marketing focus to create a connection with consumers through various branding activities. For example, if the typical Aquafina (bottled water) drinker is the athletic and motivated consumer fitting the psychographic profile of social and recreational enthusiast, PepsiCo must position Aquafina as a brand which befits lifestyle and utilizes various marketing communications (as an integrated bundle of marketing messages) to appeal to this demographic. In some developing countries, Aquafina might be more of a staple drink in an environment where clean, city water systems are not common in foreign neighborhoods. This would provide PepsiCo with the opportunity to position Aquafina as a reliant brand suc h as emphasizing its quality or mineral content. For instance, PepsiCo, in an attempt to appeal to the international consumer with a dedication for environmental advocacy, created a partnered marketing strategy with Samââ¬â¢s Club (a Wal-Mart company) entitled Return the Warmth to promote recycling and other environmental initiatives (Annual Report, 2007). This indicates how the company utilizes various social trends and a desire to make brands appeal to different demographic segments as a means to give PepsiCo brands competitive advantage and boost international profitability. à à à à The company also utilizes creative marketing practices, such as new logo design and product packaging visuals, to appeal to the diverse multinational consumer. With the recent decline in global demand for PepsiCo products, the company is attempting to reinvigorate the Pepsi brand by changing cans. In an attempt to appeal to the foreign, contemporary U.S. consumer, the Pepsi brand designed the cans to reflect various emotions which are used in countries where text messaging is popular (Birchall, 2008).
Sunday, September 8, 2019
American Economics Essay Example | Topics and Well Written Essays - 500 words
American Economics - Essay Example It was easily understandable that the situation had worsened far beyond immediate recovery. During this time, the concept of 'free market' prevailed. This idea suggested that the market would effectively balance itself the business could run smoothly without any government intervention. With this belief the government of President Hoover did not take any action believing the market would attain balance soon by itself and prosperity would return. It was assumed that once public regained confidence, business would begin and economy restored; but the business would not resume as there was surplus in the market that was unsold. Later, the government attempted to minimize state spending and increase taxes which in turn reduced the liquid money from market and worsened the situation. Attempts were made later to make this loss good by providing loans to banks in order to pump in money in market by offering relief work, providing loans to industries and expanding public works. No assistance in terms federal help was not provided and the government promoted 'self help' groups to promote self reliance. Decline in world trade and imports reduced because of an increase in import tariff. As an effect, exports also reduced considerably further weakening the state economy. With the onset of President Franklin Roosevelt's government, the
Heath and Well Being Campaign Case Study Example | Topics and Well Written Essays - 3500 words
Heath and Well Being Campaign - Case Study Example It also ensures that the environment is kept clean by repairing faulty gargets and thus preventing pollution (Siegrist & Marmot 2004). It is also determined to provide leisure facilities like movies and video games to provide entertainment to the society at large. Compuera mostly targets the young people between the ages of 16-35 and hence by providing leisure facilities, it helps the young people to stay away form dugs and other vices like crime. The following are the tasks; selling of all home appliances, buying of second hand appliances, repair and replacement of worn out parts in equipments, installation and service of electronic entertainment equipments like receivers, radios, television stereos and video cassette recorders. Testing and calibrating and locating electronic faults in equipments through the use of instruments like meters, tuning and adjusting equipment and instruments to get maximum end results and also reading and interpreting electronic circuit diagrams, drawings and service manuals to customers. The organisation also gives instructions to customers on how to use gargets at home safely. The organisation also offers training to individuals who are interested in learning about home appliances repair and maintenance (Acheson 1998). The organisation upholds the following values; support relationships, independence, achievements, initiative, self control, integrity and persistence to mention just but a few. The organisation structure is made up of:- Managing director; He is the head of the company. He makes the key decisions concerning the organisation. He represents the company in all meetings (Waddell & Burton 2006). Human Resource Manager: He is in charge of recruiting, training, managing, dismissing and firing employees in the organisation. He is in charge in the welfare of the employees. Assistant manager: He helps the managing director in making crucial decisions concerning the organisation. Accounts manger: They are in charge of all the financial transactions in the organisation. Technicians; These makes the largest proportion of the organisation. They are involved in repairing, replacement and all the field work. They do all the manual work in the organisation. Other staffs include cleaners, cooks, receptionist and security guards; all of whom are important for the organisation to run smoothly and to have maximum productivity. In the past years, the company has had many cases of staff being sick and feeling unwell. As a result we have decided to come up with a campaign to promote the health and wellbeing of workers. The aim of this report is to come up with campaign strategy to promote 'Heath and Wellbeing of Compuera staff'. Promotion of the wellbeing and health of staff yields a great deal in an organisation in terms of job satisfaction, improved performance and productivity, increased commitment and reduced staff commitment. Every organisation gains from having healthy workers. The pie chart below on figure 1 represents the percentage of workers who were absent and the reasons behind it in the last four months. It is clear and evident that a big percentage of wor
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